RECAPPING APA OAKLAND CONFERENCE

October 07, 2015

The Meléndrez team had a great time at the APA California 2015 Conference in Oakland, playing our interactive game at our booth, making invaluable connections within the industry, and expanding our knowledge.

Our booth featured a ‘pop-up’ life-sized scrabble board game asking “What Makes an Authentic Place?” The question played off the conference theme, “Rooted in Authenticity.” A variety of people came by to play our scrabble game, all with their own creative ideas on what makes a place authentic.